Category: 🗺️ Strategy
-
How I feel about user personas depends on whether they look more like a treasure map or a one-and-done printed page of unvalidated assumptions. Luckily, friends, there is a cure.
-
Being able to prove the value of our work is useful for any role. But celebrating ambiguous stats will only cover for so long. Learn what to do here.
-
The ear-piercing beeps and wails from this medical device puts smoke alarms to shame. Too bad it hurts fragile patients just as much as their parents sitting next to them.
-
The wave pushed me and I pushed back, but alas, it was stronger. After years of fighting UX’s relegation to the realm of digital-only products, I’m finally accepting the changing tide.
-
It doesn’t matter how good your feedback is if it’s not delivered with care and consideration of your audience. Here’s some of great ways to start.
-
How do you know when a focus group is the right research method for the job? I’m writing the pros and cons down here for all of us.
-
With more and more businesses jumping on the feel-good branding bandwagon, labelling themselves as “customer-first”, let’s test how much they mean it
-
You don’t need a fancy job title to start noticing and improving the everyday experiences wherever you work. Don’t let a label define your limits.
-
This is ethnography for free. The only buy-in needed is a few minutes of attentive curiosity. No judgements or solutioning, only observations.
-
My pointer finger was trembling. Any less pressure and my cursor would have clicked a Cancel I didn’t intend. Let this be a usability lesson for all.