About Me

I help people find answers they didn’t know they had, and I include myself in that bunch. I’m a thinker, writer, learner, and maker with a simple mission of being useful where I can—like a helpful catalyst for change.

The way I see it, if I can help someone feel just a little better off each day or help make products just a little less frustrating to use, that feeling will spread like a ripple of goodwill. One less irritation, one second saved, one extra smile will compound as people pass it on to others, knowingly or unknowingly.

What I do best is observed and ask Why (much to the annoyance of my original computer science professors). What brings me joy is being a sounding board and personal growth partner for others.

Career wise, trying to explain what I am and what I do feels a bit like asking Homer Simpson what jobs he’s had haha. I’ve been a leader, coach, mentor, research manager, designer, product owner, software engineer, QA engineer, blogger, podcaster, special events coordinator, meetup host, conference panellist, comedy show co-producer, stand-up and improv comedy performer, musician, FM radio DJ, line cook, camp counsellor, and countless more experiments.

If you’re looking to unstick your thinking, stress test your ideas, or get clarity on your next best steps, reach out → gwilsonswork+clarity@gmail.com

Geoff with both of his thumbs enthusiastically raised up
And this is me — the guy typing these words (after I put my thumbs down).

Career

See what I’m up to /now

  • Design Researcher Manager (Kiwibank)
  • Senior Design Researcher (Kiwibank)
  • Customer Experience Research Manager (Kiwibank)
  • Customer Propositions Manager (Kiwibank)
  • Experience Strategy Consultant (Hato Hone St John Ambulance)
  • Event Host & Social Media Manager (UX Auckland)
  • Product Owner + UX Lead (Northrop Grumman Mission Systems)
  • Software Systems Engineer (Northrop Grumman Mission Systems)
  • Software Engineering Intern (Northrop Grumman Mission Systems)
  • Student Manager (Virginia Tech Dining Services)
  • Cook (Sal’s Pizzeria)

Appearances

GuestPerfectly Cromulent Moments VIwith Nav RaoMay 2026
GuestWhy Curiosity Is the Real Superpower for Designers & CreatorsBearTalkSep 2025
GuestThe Cost Of Greatness (Part III): A Star Is Born (2018)Ruddle Me This! with Taylor RuddleNov 2025
GuestThe Cost Of Greatness (Part II): Whiplash (2014)Ruddle Me This! with Taylor RuddleFeb 2025
GuestThe Cost Of Greatness (Part I): ‘The Menu’ with Comedian Geoff WilsonRuddle Me This! with Taylor RuddleDec 2024
GuestPost Mortem of the ‘What Do We Reckon’ ProjectRuddle Me This! with Taylor RuddleDec 2024
Co-Producer & PerformerThe Dice Show @ NZ International Comedy FestivalPaper GoatMay 2024
Co-Producer & PerformerThis Might Get Weird @ Wine CellarPaper GoatSep 2023 –
Jul 2024
Co-Producer & PerformerThe Dice Show @ The Factory TheatrePaper GoatNov 2023
Performeropen mic & improv comedyAuckland, NZJul 2021 – May 2024
Producer & HostEveryday Experiences PodcastGeoff Wilson’s WorkNov 2022 – Jun 2022
PanelistWhat Is Needed To Create Agile Teams And Strengthen Culture To Improve Customer Experiences?Future CX SummitJun 2022
PanelistHow Can We Build And Nurture Customer Trust And Engagement Within Service Journeys?Future CX SummitJun 2022
HostUX Radio Hour: Recognising and Validating Assumptions to Reduce RiskUX AucklandAug 2020
HostUX Radio Hour: Let’s Talk About Our MistakesUX AucklandJul 2020
HostUX Fireside Chat: Qualitative vs Quantitative Research MisconceptionsUX AucklandJun 2020
HostUX Fireside Chat: PersonasUX AucklandJun 2020
Co-hostSeeing 20/20 Clearly – What To Know When Job Hunting This YearUX AucklandFeb 2020
Co-hostUX Lightning TalksUX AucklandJul 2019
Co-hostUX/CSS Collaboration meetupUX AucklandMay 2019
MusicianThree Green Monkeys: Live On AirWUVT 90.7FMApr 2010
DJNew Music HourWUVT 90.7FMOct 2009 – Dec 2009