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Tag: Customer Experience
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In this episode, Geoff Wilson and Guy Thompson acknowledge and gripe about the challenges in getting international air travel “back to the way it was” post-covid. They won’t let us leave, and they won’t let us stay. There’s probably a form for that too.
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In this episode, Geoff Wilson and Guy Thompson end their podcast hiatus to record together in person for the first time… from a phone… in a car. If you like immersing yourself into your users’ environment to better understand their needs, then buckle in to hear this lively discussion from the back seat.
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In this episode, Geoff Wilson and Guy Thompson virtually explore the nefarious design choices that give shopping malls their shape. Want to give your subconscious a fighting chance against the onslaught of eye candy lining the storefronts? We might just have the tip to help you be a more intentional consumer.
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In this episode, Geoff Wilson is joined by Kim Goodwin to take the covers off hotel experiences and see what’s lurking behind the closet doors. We’re going beyond website bookings and into room design, amenities, #hotelhacks, and of course checking in and out. You don’t have to go home, but you can’t stay here.
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The wave pushed me and I pushed back, but alas, it was stronger. After years of fighting UX’s relegation to the realm of digital-only products, I’m finally accepting the changing tide.
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With more and more businesses jumping on the feel-good branding bandwagon, labelling themselves as “customer-first”, let’s test how much they mean it
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There’s a whole world of business opportunities just waiting to be unearthed by someone willing to pay a little more attention to their surroundings.
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When strategy feels stuck in the short term, an experience vision can light the way forward, sparking innovation and helping teams focus on what truly matters
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There’s more to customer satisfaction than delivering good on the desired outcome. Value can be found all in the micro-experience nobody talks about.