After seven years on Squarespace, I’ve finally moved house here to Wordpress! I’ve got a lot of work to do to shape up this site. It’s currently a mess, I know.
How I feel about user personas depends on whether they look more like a treasure map or a one-and-done printed page of unvalidated assumptions. Luckily, friends, there is a cure.
Talk is cheap, development is not. Observe, question, and learn with these 12 quick and dirty steps to reduce rework and get going in the right direction.