About Me

I am a thinker, writer, learner, and maker with a simple mission of being useful.

What gets me out of bed is being a catalyst for change; asking considered questions to unstick people’s thinking so they can lead better lives and make better things. I’m playing the long game of generosity.

I do this because the actions we take have the potential to send a ripple of goodwill across history. If I can help others feel just a little better off or make products just a little less frustrating, I see the impacts compounding. With every smile earned and second saved, they’ll be paying it forward; helping it spread to the next people they see. This is the vision that motivates me.

I am a generalist by nature, and thrive in taking complex ideas and distilling them down into actionable takeaways. Doing so has led to a wide and varied career as a people leader, mentor, coach, research manager, designer, product owner, software and QA engineer, blogger, podcaster, course creator, special events coordinator, meetup host, conference panellist, comedy show producer, stand-up and improv performer, game show co-creator, musician, FM radio DJ, jewellery maker, line cook, camp counsellor, volunteer, and more I’ve probably forgotten.

Geoff with both of his thumbs enthusiastically raised up
And this is me — the guy typing these words (after I put my thumbs down).

Career

See what I’m up to /now

  • Design Researcher Manager (Kiwibank)
  • Senior Design Researcher (Kiwibank)
  • Customer Experience Research Manager (Kiwibank)
  • Customer Propositions Manager (Kiwibank)
  • Experience Strategy Consultant (Hato Hone St John Ambulance)
  • Event Host & Social Media Manager (UX Auckland)
  • Product Owner + UX Lead (Northrop Grumman Mission Systems)
  • Software Systems Engineer (Northrop Grumman Mission Systems)
  • Software Engineering Intern (Northrop Grumman Mission Systems)
  • Special Events Coordinator (Virginia Tech Dining Services)
  • Student Manager (Virginia Tech Dining Services)
  • Line Cook (Sal’s Pizzeria)

Appearances

MentorAI Hackathon 2026AcademyExAug 2026
MentorHack AotearoaGridAKLMay 2026 – present
GuestPerfectly Cromulent Moments VIwith Nav RaoMay 2026
GuestWhy Curiosity Is the Real Superpower for Designers & CreatorsBearTalkSep 2025
GuestThe Cost Of Greatness (Part III): A Star Is Born (2018)Ruddle Me This! with Taylor RuddleNov 2025
GuestThe Cost Of Greatness (Part II): Whiplash (2014)Ruddle Me This! with Taylor RuddleFeb 2025
GuestThe Cost Of Greatness (Part I): ‘The Menu’ with Comedian Geoff WilsonRuddle Me This! with Taylor RuddleDec 2024
GuestPost Mortem of the ‘What Do We Reckon’ ProjectRuddle Me This! with Taylor RuddleDec 2024
Co-Producer & PerformerThe Dice Show @ NZ International Comedy FestivalPaper GoatMay 2024
Co-Producer & PerformerThis Might Get Weird @ Wine CellarPaper GoatJul 2024 – Sep 2023
Co-Producer & PerformerThe Dice Show @ The Factory TheatrePaper GoatNov 2023
Co-Creator, Co-Producer,
Writer, & Performer
POINTS! A Comedy Panel Game Show For Humans Being @ Pitt St TheatrePaper GoatJuly 2023
Performeropen mic & improv comedyAuckland, NZJul 2024 – Jul 2021
Producer & HostEveryday Experiences PodcastGeoff Wilson’s WorkNov 2022 –Jun 2022
PanelistWhat Is Needed To Create Agile Teams And Strengthen Culture To Improve Customer Experiences?Future CX SummitJun 2022
PanelistHow Can We Build And Nurture Customer Trust And Engagement Within Service Journeys?Future CX SummitJun 2022
HostUX Radio Hour: Recognising and Validating Assumptions to Reduce RiskUX AucklandAug 2020
HostUX Radio Hour: Let’s Talk About Our MistakesUX AucklandJul 2020
HostUX Fireside Chat: Qualitative vs Quantitative Research MisconceptionsUX AucklandJun 2020
HostUX Fireside Chat: PersonasUX AucklandJun 2020
Co-hostSeeing 20/20 Clearly – What To Know When Job Hunting This YearUX AucklandFeb 2020
Co-hostUX Lightning TalksUX AucklandJul 2019
Co-hostUX/CSS Collaboration meetupUX AucklandMay 2019
MusicianThree Green Monkeys: Live On AirWUVT 90.7FMApr 2010
DJNew Music HourWUVT 90.7FMOct 2009– Dec2009